Brand Manager

Our client is a leading Food and Beverage company with operations across Thailand. As Brand Manager, you will be responsible for analyzing brand positioning, consumer insights, and market trends to develop effective marketing strategies

• Conduct in-depth analysis of brand positioning and consumer insights to inform strategic decisions.
• Assess consumer behavior, competitive landscape, and market trends to develop impactful marketing plans.
• Lead and manage the marketing team to execute brand awareness initiatives effectively.
• Monitor, evaluate, and report on sales performance and brand activities, ensuring alignment with selling strategies.
• Design and implement distribution strategies and sales promotion programs to achieve revenue targets.
• Drive organizational growth in accordance with brand vision and strategic objectives.
• Perform additional duties and responsibilities as reasonably assigned.

• Bachelor’s degree in Marketing, Business Management, or any related field
• Strong command of English, both spoken and written
• Excellent oral and written communication skills.
• Minimum of 5 years’ experience in brand management within the food industry.
• Experience in the food franchise sector is an advantage.
• Strong expertise in brand management, sales, and marketing strategies.
• Demonstrated ability in innovation, interpersonal communication, and team leadership.